Canon Commercial: Eulogy

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Canon and advertising agency Grey from New York have released this funny commercial recently.

The spot features a priest, whose notepad has died and left him on ice during a funeral service. The video promotes the printers, as you know, made by Canon. However, nowadays paper is being used less and less, since people discovered a notepad. But the brand argues that sometimes paper and printed documents cannot be replaced by the modern gadgets. The creatives have pulled off this hilarious ad to illustrate the statement.

Watch the video and have a good laugh.