The Dallas ADDY 2012 presented a hilarious advertisement about the realities of the advertising business.
The commercial features a man who goes crazy. He screams and tears himself like it has been a desperate situation. It seems that he has faced some kind of a tragedy or… is just insane. But then camera notices a nice lady sitting by the table. As she tries to say something that terrible scream interrupts her. Finally she says that the client wants changes.
The ADDY gives awards for best commercials of the year. This year it was very popular: the organizers received over 450 entries and over 400 attendees. It promotes creative advertising.